Scope of channels
One channel run properly costs less than three run together. Multi-channel work carries coordination, budget allocation and cross-attribution that a single account does not.
Pricing
We do not publish a rate card, because a brand spending $15,000 a month on one channel and a brand spending $300,000 across four markets are not the same job. Every engagement is scoped against your accounts, your margins and the outcome you are trying to reach, then quoted as a fixed monthly fee in writing.
What sets the number
These are the factors we price against. You will see each of them reflected in your proposal, so the fee is explainable rather than arbitrary.
One channel run properly costs less than three run together. Multi-channel work carries coordination, budget allocation and cross-attribution that a single account does not.
Testing velocity is the single biggest cost driver. We agree a monthly production volume — concepts, statics, video, copy — sized to the spend it has to support.
Each additional market means separate creative, separate feeds, separate budget logic and separate reporting. Domestic-only engagements are priced accordingly.
An account with clean tracking and a working structure starts faster than one needing a rebuild. The audit tells us which one you have before we quote.
Funnel and landing page builds, server-side tracking, custom dashboards and SEO programmes are scoped as defined deliverables, not vague extras.
Every engagement includes a weekly written update. Brands wanting weekly calls, board-level reporting or a dedicated strategist are scoped at that level.
How you get a number
Day 0 · 10 minutes of your time
You send the store URL, the channels you run and roughly what you are spending. We tell you honestly whether we are the right agency for it before anyone books a call.
Days 1–5 · Free, no commitment
With read access to your accounts we produce a written diagnosis: what is profitable, what is leaking budget, what is broken in tracking, and what we would do first. It is yours to keep either way.
Days 5–7 · Fixed fee, in writing
You receive a proposal listing the exact deliverables, volumes, reporting cadence and monthly fee, plus the advertising budget we recommend. One number, no percentage of spend, no variable line items.
On signature · 90-day initial term
Onboarding begins once the proposal is signed and the first invoice is settled. The fee is fixed for the term, so scaling your spend does not scale what you pay us.
Commercial terms
Whatever the scope turns out to be, these apply to every engagement.
You pay a fixed monthly service fee, agreed before work starts. We do not take a percentage of your advertising budget, which means we have no incentive to spend more of it than the results justify. Any performance-based component exists only where you have signed for it, with the calculation stated in the proposal.
All fees are quoted and invoiced in US dollars (USD), monthly in advance on the anniversary of your start date, payable within 7 calendar days by bank transfer or card. Prices exclude any tax applicable in your jurisdiction.
Advertising costs are charged by Meta, TikTok and Google directly to a payment method in your company's name, on accounts you own. That budget never passes through Devson Labs and we never add a margin to it. Our invoices cover our fee only.
Engagements run for an initial 90 days, then month to month with 30 days' written notice on either side and no cancellation fee. A change in scope is re-quoted and agreed in writing before it takes effect. See the Refund & Cancellation Policy.
The written diagnosis comes first and costs nothing. The quote follows from what we find in it.